Privacy policy

Last updated: April 9, 2026

Asteric operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Asteric is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase using the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

When we use the term "personal information", we refer to information that identifies or can reasonably be linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services:

  • Contact details — name, billing and shipping address, phone number, and email address

  • Financial information — payment card details, transaction information, and payment confirmation

  • Account information — username, password, security questions, and preferences

  • Transaction information — items viewed, added to cart, purchased, returned, or cancelled

  • Communications — information you include in messages or customer support enquiries

  • Device information — browser, IP address, device type, and unique identifiers

  • Usage information — how and when you interact with or navigate the Services

2. Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you — when you create an account, place an order, or contact us

  • Automatically — through cookies and similar technologies when you use the Services

  • From service providers — who collect or process your personal information on our behalf

  • From business partners or other third parties

3. How We Use Your Personal Information

3.1 Provide, Tailor, and Improve the Services

We use your personal information to process payments, fulfil orders, manage your account, arrange shipping, handle returns, and customise your shopping experience.

3.2 Marketing and Advertising

We may use your personal information to send marketing communications by email, SMS, or post, and to show you relevant online advertisements based on your activity on the Services.

3.3 Security and Fraud Prevention

We use your personal information to authenticate your account, detect and prevent fraudulent or illegal activity, and protect the security of the Services.

3.4 Customer Communication

We use your personal information to respond to enquiries, provide customer support, and maintain our business relationship with you.

3.5 Legal Compliance

We may use your personal information to comply with applicable law, respond to legal requests, and enforce our terms and policies.

4. How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • Service providers — including Shopify, payment processors, logistics partners, data analytics, and cloud storage providers

  • Business and marketing partners — to provide personalised advertising based on your activity across merchants and websites

  • At your direction — when you consent to sharing your information, such as through social media integrations

  • Corporate group — with our affiliates or as part of a business transaction such as a merger

  • Legal obligations — when required by law, court order, or to protect the rights of the Services and its users

5. Relationship with Shopify

The Services are hosted by Shopify. Information you submit may be transmitted to and shared with Shopify and third parties in order to provide and improve the Services. In certain circumstances, Shopify is responsible for the processing of your personal information. To learn more, please visit the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect usage information and improve the Services. You may manage your cookie preferences through your browser settings or the consent banner displayed on our website. For more information, please see our Cookie Policy.

7. International Transfers

We may transfer, store, and process your personal information outside the country where you reside. Where we transfer personal information out of the European Economic Area (EEA) or the United Kingdom, we rely on recognised mechanisms such as the European Commission's Standard Contractual Clauses or equivalent instruments approved by the relevant authority.

8. Children's Data

The Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with their personal information, please contact us using the details below and we will delete it promptly.

9. Security and Retention

We implement appropriate technical and organisational measures to protect your personal information. However, no method of transmission or storage is completely secure. We retain your personal information for as long as necessary to fulfil the purposes described in this Policy, comply with legal obligations, and resolve disputes.

10. Your Rights and Choices

Depending on where you reside, you may have the following rights regarding your personal information:

  • Right to Access — request access to the personal information we hold about you

  • Right to Delete — request deletion of your personal information

  • Right to Correct — request correction of inaccurate personal information

  • Right of Portability — receive a copy of your data in a portable format

  • Right to Opt Out — opt out of the sale or sharing of your personal information for targeted advertising

  • Managing Communications — opt out of marketing emails at any time using the unsubscribe link

If you reside in the UK or European Economic Area, you also have the right to:

  • Object to or restrict certain processing of your personal information

  • Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us using the details in Section 12 below. We may need to verify your identity before processing your request. You may also designate an authorised agent to act on your behalf.

11. Complaints

If you have concerns about how we handle your personal information, please contact us. If you reside in the EEA, you have the right to lodge a complaint with your local data protection supervisory authority. A list of EEA supervisory authorities is available at https://edpb.europa.eu/about-edpb/about-edpb/members_en.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated Policy on this website and update the "Last updated" date. Where required by law, we will notify you of material changes.

13. Contact and Data Protection

For general enquiries about this Privacy Policy or to exercise your rights, please contact us:

Asteric

Email: service@astericwrld.com

Response time: 2 to 3 business days

For data protection and privacy-specific enquiries, including requests under GDPR, please contact our Data Protection contact:

Data Protection Contact (DPO)

Email: privacy@astericwrld.com

For the purposes of applicable data protection laws, Asteric is the data controller of your personal information.

Registered address: 3152 Indian River Parkway, Mims, FL, 32754, US